12 ways small businesses use pins
- Staff pins with your logo on aprons, lanyards and uniforms
- Loyalty rewards: a pin after the tenth visit or purchase
- Merch sold at the counter; see brewery and restaurant pins
- Grand opening giveaways for the first 100 customers
- Anniversary pins for your first year, fifth year and beyond
- Collectible series: a new pin each season
- Thank-you gifts in online orders
- Event and market booths; see event pins
- Partner and supplier gifts
- Team milestones and employee recognition
- Hat pins for staff and customers; see hat pins
- Community sponsorships: pins for the local team or charity you support
What it costs
A first order of 100 one-inch soft enamel pins costs $320.00, delivered. That is less than a single print ad, and the pins last for years.
Make it worth wearing
A plain logo is fine for staff, but customers keep pins that are fun: a mascot, a local landmark, an inside joke. See how to design an enamel pin and custom logo pins.
Getting started
Send your logo or idea on the quote form for a free proof within 24 hours.
An example
A coffee shop orders 200 one-inch pins of its mascot at $2.40 each. Staff wear them on aprons, regulars receive one on their tenth visit, and the rest sell at the counter for $6. The pins pay for themselves in a few weeks and keep the brand on bags and jackets around the neighborhood.
Written by the Enamelore team, who proof every order. Questions about this guide? Email hello@enamelore.com.
